Are we a good fit for your needs?
Let’s be honest. Just because you need design, and we provide it, does not make us a compatible match. Design relationships go deeper than that.
Think about the dating world. Wouldn’t it be a wise idea to go on a date before you jumped into a long-term commitment? How do you know if you’re right for each other? It often takes time to get to know a new person—and a new company.
At Studio Orange Design, we recently put together a New Client Survey. Our goal is to use this as a tool to help find the right clients for our process, services and personality. It really needs to be a win-win situation for the relationship to work.
Here are a few key traits that we look for in clients:
Industry Leaders
We love working with companies that are confident and intuitive when making decisions.
Good Communicators
Projects go a lot smoother when communication is clear and ongoing. Design solutions are also the most effective when we receive timely responses to our presentations and questions.
Risk-Takers
As Sally Hogshead says, “You can be comfortable or outstanding, but not both.” We truly believe this, especially with design. The best solutions should engage your audience and inspire actions.
So are we a good fit? Download and fill out our New Client Survey and we’ll figure it out together!
The Power of Opposites
Clients often fall into one of two categories:
1. Those that know exactly what they want.
2. Those that don’t.
Either way, I like to show multiple design solutions to every problem. Think of it as a visual sounding board.
When we analyze opposites, we can compare and contrast ideas. Should the solution be quite or loud? Black or white? Funny or serious? Literal or abstract?
We can also explore which options are most effective. What speaks to your target audience? What has room for growth and flexibility?
By investing more time in the initial creative exploration, we speed up the rest of the creative process. You can make a decision with confidence, which reduces the rounds of revisions. This ultimately saves you time and money.
That is the power of opposites.
The Process of a Web Solution: L’Arche Harbor House
Studio Orange recently partnered with L’Arche Harbor House to redesign their existing web site. L’Arche provides family-like homes for people with and without disabilities to live together in wonderment, spirituality and friendship.
1. Define the Project and Objectives
After meeting with the L’Arche team, we discovered that their original web site was not achieving their goals. They needed to make it user-friendly, engage their donors and implement a content management system (CMS) for future updates.
By reorganizing the site architecture, we were able to make the site more intuitive and logical for the user.
2. Explore Opposite Creative Directions
We then looked at multiple solutions to engage a conversation and inspire collaboration. The chosen design was a combination of two directions. Unlike other design firms, we’re not afraid of combo platters. When executed seamlessly, they can make the final solution stronger.
3. Analyze and Refine the Design
Once the general look and feel was established, we fine-tuned the layout and design. This is when we dive into the details and make it pixel perfect.
4. Implement and Produce
Upon final approval of the design, the programming phase began. We worked with Subtle Technology to make the site function smoothly. A CMS was implemented so L’Arche could easily manage their content into the future.
5. Evaluate and Measure Success
In the end, we exceeded L’Arche’s established goals:
– Design engages their target audience
– Navigation is better organized and intuitive
– Donations can be made online
– Content can be updated through CMS
– Site is search engine optimized
Feel free to visit Larche’s new site so you can experience it!