http://www.studiorangedesign.com/blog/what-do-you-do/ I’m often asked the infamous question, “What do you do?” The funny thing is, this conversation seems to follow the same format each time. I thought I should finally document this, as it might shed some insight into what designers actually do. Please keep two things in mind while reading this script: I own a creative license and “Joe” is a fictitious character. Joe: Nice tats. What do you do? Me: I’m a graphic designer. Joe: Cool. So you like design flyers and stuff in Photoshop? Me: Kind of. It’s a little more complicated than that. Joe: Huh. Me: Let me ask you something. Do you prefer Target or Walmart? Joe: Target. It’s so much brighter and the aisles are wider. They also have awesome commercials. Me: Do you think that your experience with them is accidental or intentional? Joe: What do you mean? Me: Think about the way Target makes you feel — in their stores and with their marketing. Do you think someone strategized and planned this? Joe: Of course. Why? Me: That’s what I do for living. Joe: I thought you said you were a designer. Me: I am. en-us emily@studiorangedesign.com Copyright 2010 2010-01-09 T;22:34:52+00:00